Our purpose
We are a hotel company focused on achieving the well-being of people and the planet through unforgettable experiences.
A business with a soul that wants to generate relevant impacts for its guests, stakeholders and employees.
We are the hotel answer to the new sensitivity of conscious travellers, who seek leisure and rest but want to stay true to their values.
We were born of an innovative business ethic, a sustainable management business model in three dimensions:
economic, social and environmental.
The essence: Meaningful Hotels
My Way is a collection of hotels with soul that aims to generate relevant impacts beyond the traditional holiday experience.
People-centred:
Every person is different, so we don’t believe in equal spaces. We adapt to each one’s way: my way means your way.
Responsibility:
We want to contribute to the well-being of the planet and the well-being of people through every little detail.
What do we want to achieve?
To create unforgettable experiences in unique hotels.
Unforgettable experiences: Moments of happiness etched in the memory of our guests.
Unique hotels: Surprise makes the moment memorable.
Strategic positioning.
My Way in the tourism business
My Way is the hotel answer to the new sensitivity of conscious travellers. An alternative to large global hotel chains and the solitude of the independent hotel.
It was founded on the basis of two independent hotels that provide extensive experience and excellent positioning in their destinations.
Las Terrazas de Abama Suites ***** (Tenerife).
Los Jardines de Abama Suites ***** (Tenerife).
Sustainability | Our cornerstone
Adoption of the Principles of Sustainable Management (economic, social and environmental) complying with international standards and positioning ourselves as the first Spanish hotel company to obtain a comprehensive certification of its management by an internationally recognized entity.
Four basic principles
- Sustainable and efficient management of resources.
- Socio-economic benefits for local communities.
- Benefits for the natural and cultural heritage.
- Reducing negative impacts on the environment.
Sustainable Management is a differentiating element that contributes to achieving profitability objectives.
United Nations Sustainable Development Goals
We are committed to the United Nations Sustainable Development Goals.
We have incorporated the following into our Sustainable Management Strategy:
The Meaningful Vision
· 1 EMOTION-FILLED TRIP
As an alternative to product-based tourism. What you live and what you feel is above everything.
· 2 TECHNOLOGY AS A TOOL
Opening up new opportunities at the service of leisure and rest.
Through new technologies we will improve the expectations of our guests, offering immediate access to information to find the best proposals and share experiences.
· 1 EMOTION-FILLED TRIP
As an alternative to product-based tourism. What you live and what you feel is above everything.
· 3 SUSTAINABILITY
At three levels: economic, environmental and social.
· 4 DIVERSITY SENSITIVE
New types of guests emerge: couples without children, single-parent families, senior travellers, etc.
We open ourselves to family diversity by understanding and attending to the different sensitivities of each person. In addition, we are open to the development of new markets inside and outside Europe
Values and Manifesto
Approachability
Holidays
Commitment
Hospitality
Consciousness
Optimism
Customisation
Sensitivity
Differentiation
Sustainability
Approachability
Commitment
Consciousness
Customisation
Differentiation
Holidays
Hospitality
Optimism
Sensitivity
Sustainability
